Media Hegemonies

Rogers Communications is one of the largest communications companies that is based in Canada. Its main focus is on telecommunications with Rogers Wireless and cable television with Rogers Cable.(Rogers) Not only does Rogers own cable television and wireless services, it also owns a significant amount of mass media including radio, television, print publishing as well as the Toronto Blue Jays. Rogers has ownership of radio includes stations such as JACK FM, 680NEWS-AM and CHFI-FM. Its television division owns Rogers Sportsnet, The Shopping Channel as well as OMNI.1. Rogers also publishes LOULOU, MoneySense and Maclean’s. (Columbia Journaslism Review) This is just a minor amount of what Rogers owns.

The implications of cross media ownership would result in one large company would having so much power in what the media displays. Rogers’ cross media ownership would result in a market that would lack diversity in opinions and voices. Whether it is television, news print or radio, Rogers would have a significant influence on the public’s opinions. Another implication would be the death of smaller corporations. Another implication would be the death of smaller organizations. Rogers would crush the smaller organizations because they’d oversaturate the media environment with their views. This would push off smaller corporations because they’d get less and less viewers.

Columbia Journaslism Review. 21 Nov 2009 .

Rogers Communication Inc.. 21 Nov 2009 .